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Local SEO:

Local SEO is the process of optimization for local searches. Nowadays voice searches are becoming a popular medium for local searches, so the long tail keywords, LSI Keywords and the question based keywords have become very significant in the local searches. So while optimizing for local searches we focus on the content along with other optimization like – Google my business, Citation Building etc. So we do the following steps for getting the better results for the local searches –

Step 1 – Content Gap Analysis

Step 2 – Content Optimization for Local Searches

Step 3 – Citation Building

Step 4 – Google My Business Registration – If not done earlier

Step 5 – Google Reviews Management

Step 6 – Content Update for Local Business news / Offers